Sustainability impact points
So just shop
London-based SO JUST SHOP offers jewelry and accessories ethically made by female artisans from some of the most vulnerable communities on the planet, ensuring that your purchases revert to improving the lives of those people. 80% of SO JUST SHOP's sales go back to the small groups of artisans they work with, amplifying the positive impact of purchasing sustainable products. Founded in 2015 by British entrepreneur Jennifer Georgeson, SO JUST SHOP started as a route to economically empower women all over the world, and it aims to raise 250,000 women and their families out of abject poverty.