At Staiy, we set a high bar in terms of sustainability standards.
In our Staiy Sustainability Evaluation, brands disclose their practices under each pillar, allowing for an assessment of the brand's footprint through their value chain. Beyond the evaluation, we screen the brand's certificates and compare publicly available information with declared practices to determine the transparency of a brand. Only the ones that meet the standards are accepted.
The questionnaire consists of 62 quantitative and qualitative questions in which each question is integrated with two UN Sustainable Development Goals (SDGs) and categorized into our 5 Pillars: Water, Air, Materials, Work Conditions, and Commitment.
The Sustainability Evaluation serves three functions. Firstly, it helps brands to identify their strengths and weaknesses on the 5 Pillars through their value chain. Secondly, it measures and scores in an objective manner the efforts under each Pillar, after an in-depth assessment. Thirdly, it serves the purpose of transparently and intuitively indicate to the Staiy users the sustainability efforts of each brand with the Impact Points.
Staiy aims to incentivize and guide brands on becoming a leader in environmental transparency and action towards our mission.
Methodology, SDGs and sources.
The Sustainability questionnaire consists of 45 quantitative questions and 17 qualitative, for a total of 62 questions. The scoring methodology utilizes a 5 point scale, where top relevant questions are assigned the most points. To ensure an objective evaluation of the answers, the majority of the scoring is performed in an automated way. The remaining answers are individually evaluated by the Sustainability Department, which follows specific guidelines on the evaluation of these open answers.
To further refine the rank of each question, we researched 2 to 3 pieces of evidence of relevancy. The facts were investigated on reliable sources, such as the Intergovernmental Panel on Climate Change (IPCC), World Resources Institute, World Bank, Fashion Industry Pulse, Ellen Mac Arthur Foundation and many other research papers and scientific working group reports. Majority of the questions is based and adapted from well-renowned standard organizations, such as the Global Reporting Initiative, CDP and the UN Global Compact. These organizations commonly assess businesses' sustainability performance on issues such as climate change and human rights. Some of the questions were adapted to the fashion and textile sphere, as standard organizations do not specifically design their questions for these industries.
To each question, the Staiy Sustainability Evaluation links two specific SDGs' contribution. The 17 Sustainable Development Goals (SDGs) identify priorities and objectives for 2030 global sustainable development and aim to unite global efforts around a shared set of goals and targets. The SDGs enable companies to explore relevant indicators that can be useful in measuring and reporting an organization’s state of sustainability practices and development.
Under the Water pillar, measurements of water usage are assessed, including the percentage of water reuse and recyclability. Recycling on-site water is a highly valuable practice: doing so means diminishing the energy needed to move or pump water, reducing the fashion industry's intense water consumption. In terms of water security, we ask brands whether they have any specific active participation with suppliers, local communities, NGOs and customer awareness. In particular, we consider their cooperation with the supply chain. The questionnaire carefully analyzes the predominance of water stress and the role of companies in measuring water aspects an implementing less water-intensive practices.
In the Air pillar, we assess different areas of the operations. Measurement of the levels of energy consumption throughout operations and supply chain is among the first important factors. Any effort to reduce emissions and mitigate climate change starts from energy sourcing and efficiency, where renewable sources are valued. On the supply chain side, brands need to disclose the proportion of their freight transport, including the regions in which the production process is performed and where the product can be purchased. As yearly return items are extremely high, we also assess brands’ proportion of these. Participation in carbon offsetting initiatives is also beneficial to score well under the Air pillar.
Materials is a wide section that consists of questions to evaluate brands’ upstream and downstream, including items that are reused or recycled from raw materials, packaging and clothing. In the Materials section, two are the valued areas: sustainable production processes and innovative materials implementation. The first covers ways in which our partners minimize waste and discharge, the proportion of man-made and natural fiber, the staff training on the correct use of chemicals and the traceability of materials from their supply chain. In the second, main materials, innovative textiles implementation and collections are evaluated.
Brands have a responsibility to ensure that fundamental human rights are secured throughout the supply chain. This includes eradicating child labor, providing safe and healthy workplaces, properly remunerating employees, and ensuring fair treatment for everyone. Gender equality and fair wages are highly valued, as the fashion industry is among the largest low wage and woman employer. A clear zero-tolerance policy for gender-based violence and harassment, or the percentage of women in middle and senior management, are among the relevant factors in a brand’s evaluation. The practices used to promote economic inclusion when selecting suppliers are assessed. Building a strong economic foundation for local communities and providing men and women with decent and equal rewarding salaries is the key to scoring well under the Work Conditions pillar.
Under this section, we assess the participation of our partner brands to social projects, NGOs, profit sharing and other causes. The section contains the highest number of qualitative answers across the survey and aims to understand the motivation and practices of a brand to extend their impact beyond their current business. Brands that are committed to shaping the reality of our tomorrow are taking action already today. Commitment is the fundamental factor towards supporting today the causes that will create a better tomorrow, for us and for future generations.